Alumni Spotlight: Carrie Postma of Codex Planner
We're so excited to highlight Carrie Postma, who is the Creative Founder behind The Codex Planner. Carrie is a graphic designer, mom to three teens and a graduate of the SCF Intensive Course. She created the Codex Planner to encourage a more intentional relationship with God. She saw a hole in the world of planners and so the Codex Planner was born! Read on to find out more about Carrie!
Why did you start your business? What was the spark? Tell us your story. The spark that began my journey of creativity started when I was old enough to hold a pair of scissors. I spent a good majority of my childhood and into my adult life exploring all things creative. I graduated college with a degree in Interior Design but, somehow found my way into the world of graphic design. I had invested in a program that was way above my expertise but, I was determined to learn it through watching tutorials online, reading books at the library (old school, right?) plus, a lot of trial and error. Eventually, I figured a few things out and began to design greeting cards for friends and family. My little business continued to grow, bringing with it new clients and new projects along the way. Near the end of 2015, I had a strong desire to provide more than design services, I wanted to offer something more tangible. I sat down and prayed over my business and that is where the Codex Planner began to sprout its roots. I realized there was a big hole in the world of planners and I felt God calling me to fill the gap. There was nothing on the market with a spiritual foundation and God has been working through me to bring this planner to life.
What has been the highlight of your year? The highlight of this past year was investing in myself and my business by connecting with the Society of Creative Founders and the Intensive course. (I pinky swear they didn't pay me to say that!) The truth is, God had placed this huge passion and vision on my heart and I had no idea where to start. I came across Stationary Academy on instagram one night and it was like I had instantly found "my people". Registration for the Stationary Academy Conference was just wrapping up and I wasn't able to pull it together to attend. It turned out to be a blessing in disguise because the Intensive Course was a much better fit for my schedule and learning preference. When the Intensive Course began, I was in the beginning stages of figuring out how to design, create and launch the Codex Planner. As the Course continued on, I found each module aligned with the stage I was in with developing the Codex Planner. I discovered a new confidence in myself as a creative business owner, designer and individual. Watching how every piece of the planner has come together has been nothing short of incredible.
What has been the hardest decision for you to make in or for your business? We can't fully appreciate the joys of our business until we experience the challenges that shape our core. In those times when we are faced with hard decisions, we must ask ourselves the tough questions. Only a couple of months before I was to launch the Codex Planner, I had to face the truth that I would not be able to launch the planner as I had been anticipating. I had always envisioned the Codex Planner to be printed on beautiful, high quality paper and bound in a designer binder, packaged with loving detail and then delivered to my customers with care. When I realized I had run out of time to manufacture the Codex Planner, the next best option was to launch it as a digital download and continue to pursue production in 2017. I was crushed and faced with a moment of giving up or pushing through. This was when I had to ask myself those hard questions. Waiting another year to get the Codex Planner into the world seemed like an eternity and the more I evaluated my options, the more I realized how amazing a digital download would be for my customers. I've learned that setbacks and bumps in the road are God's way of saying, "I've got something better for you. Trust me."
Who or what has inspired you the most from the creative business owner community? From whom do you seek advice? I don't think I could have answered this question prior to discovering the Society of Creative Founders. Over the past 6 months, I have met so many other creative business women seeking to bring their purpose and products into the world. There are two women in particular who I met through the Intensive Course that have made a huge impact on me. I had the honor to work with Jennifer Faught and Christine Herrin intimately as we went through the course together. Each of these women gave me support, encouragement and wisdom to pursue my passion for the Codex Planner. Christine inspires me with her non-stop adventurous spirit. I admire that she allows a unique freedom in her business that is a delicate balance of fun and determination. Jennifer has displayed an incredible calmness when running such an expansive community of creative women. Her genuine love for women in creative business is expressed through her mentorship, courses and the SCF Community. I am so thankful that the SCF Community has been established because it provides a priceless resource for me to connect with other business women and to find support.
How do you measure success? I believe we were all made with a specific purpose to fulfill. We all have a unique voice to offer through our products, services and individuality. Success can be found in the adventure of seeking your "why" and discovering where you will share your passion with others. I have learned that true success can not be measured by numbers, but by being true to who you are in whatever circumstance you find yourself. It is in using our gifts, talents and resources that we become who we are destined to be and that, my friends, is success.
What’s in your future? Tell us what you have up your sleeve. I anticipate an exciting year of growth for me as an entrepreneur. As I launch The Codex Planner this Fall, I expect to stumble across new challenges. I'm ready to take on the unexpected and meet new opportunities with joy. The launch of this product is the continuation of the journey I've been on this past year developing and designing the planner. Over the course of the next year, I will be releasing sections of the planner that will allow us to pour out our hearts onto journaling pages, take notes in church, memorize scripture, track prayer requests and so many other things. This planner is intended to be used as a place to store, document, reflect and gather our individual relationships with God.